iGP has bolstered its iGaming Deck aggregator through the integration of BGaming’s content portfolio.

Content from BGaming, which includes a portfolio of 200 games, will swell the already over 10,000 games from 100-plus providers on iGP’s cloud-based platform. 

Olga Levshina, Chief Commercial Officer at BGaming, commented: “Joining the iGaming Deck platform is a great opportunity for BGaming to expand our reach and bring our games to a wider network of operators. iGP’s integration model is fast and reliable, and we’re confident this partnership will deliver strong results for both teams.”

This latest collaboration continues iGP’s push to enhance its aggregation platforms. Throughout 2025, the company has agreed to similar integrations with Yggdrasil, Tequity’s White Label Originals Suite and Aviatrix’s crash games. Most recently, iGP added content from the Scandinavian-based supplier Popiplay to its iGaming Deck.

On the company’s latest partnership, Jovana Popovic Canaki, CEO at iGP, said: “We are building iGaming Deck to be the most efficient and impactful aggregator solution in the market, and BGaming is a fantastic fit for that vision.

“Their crypto expertise, proven performance, and distinctive game style align perfectly with the demands of forward-thinking operators.”

True aggregation innovation

iGP’s Chief Marketing Officer, Michael Baker-Mosley, recently spoke to iGaming Expert about the current innovation curve of aggregation platforms and the need to drag the aggregation model into the modern era.

He said: “The traditional aggregator is mainly about being the middleman. These guys are like estate agents, really. It’s hard to pinpoint what value they bring.

“Where we’ve added the value is the granularity of reporting across individual rounds, players, games, and providers. It’s multi-brand as well. With other aggregators out there, you’ll be lucky to get an Excel sheet, or you’re going to the different game providers themselves and trying to get data from there. It’s a nightmare.”

iGP argues that its iGaming Deck is the ‘Aggregator 2.0’ model that will ‘crash the traditional model’.

“We are trying to move beyond the tradition to this aggregator plus model, where you have aggregator plus response, aggregator plus reports, fast aggregator plus profile where you almost call it the 2.0 / 3.0 of aggregation. We think it is incredibly powerful,” Baker-Mosley concluded.

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