The prediction marketplace agreed to a new exclusive partnership with Madison Square Garden, which also serves as the current home arena of the NHL franchise.
Key points
Following a new agreement formed with Madison Square Garden, Polymarket has been named the exclusive prediction market partner of the New York Rangers National Hockey League (NHL) franchise.
As part of the collaboration, Polymarket will receive exclusive promotional opportunities in Madison Square Garden, which also serves as the home arena of the Rangers, and on the franchise’s television broadcasts.
“This is a landmark partnership for the Rangers in this new and exciting category, and Polymarket is the perfect fit as one of the most reliable and forward-thinking prediction market operators,” Madison Square Garden Sports COO Jamaal Lesane said.
“Polymarket becomes not just an Official Partner of the Rangers, but they will also be involved across digital channels, fan activations and promotions at Rangers games.”
The NHL previously agreed to a US-only partnership with both Polymarket and Kalshi in October 2025, with Polymarket having been recently promoted at Madison Square Garden as part of the arena’s Garden Cup event.
Promotional content includes the Polymarket logo being displayed on LED signage, contests on the ice, in-arena activations and digital branding on local and national television broadcasts.
“The Rangers have one of the most dedicated fanbases in sports, and this partnership introduces a new, dynamic layer of engagement to the fan experience,” Polymarket Founder and CEO Shayne Coplan said.
“Prediction markets offer fans a real-time, interactive way to connect with the game, and the Rangers are an ideal franchise to bring this experience to a broader audience.”
On January 7, Polymarket was also named the exclusive prediction market partner of Dow Jones, which is expected to launch new customer-facing features to integrate the operator’s real-time data across various digital platforms.
The prediction market offerings will be made available on Dow Jones’ consumer platforms, including The Wall Street Journal, Barron’s, MarketWatch and Investor’s Business Daily.
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