Apple iSports has struck a ‘definitive deal’ to acquire Australia based LBC Enterprises Pty, to accelerate its expansion as a challenger iGaming brand in a myriad of emerging markets.
Deal terms see Apple iSports take full ownership of LBC, a Queensland-based gaming and fintech platform behind the Lucky Bet brand. Both companies’ boards have unanimously approved the transaction, which is expected to complete in the third quarter of 2025, pending regulatory approval and closing conditions.
LBC will continue operating under its own brand, led by CEO Ian Parke, who alongside fellow executive James Tennant will join the Apple iSports board.
The move bolsters Apple iSports’ leadership bench with deep operational expertise as the company executes its strategy to become a major player in the B2B and B2C gambling ecosystem.
Apple iSports believes the acquisition provides a significant step-change in its market capabilities. The deal secures access to new revenue streams, with LBC’s vertically integrated platform supporting casino, sportsbook, esports and fantasy wagering across several high-growth regions including South and Southeast Asia, the Pacific, and the U.S.
“This acquisition significantly enhances our service offering in a rapidly growing sector,” said Apple iSports chair and CEO Joe Martinez. “Combined with our exceptional team, this transaction catapults us into the U.S. and international gaming markets.”
Board member Lyndon Hsu added: “This defining transaction will expand our reach into gaming, wagering, and payment services markets. It accelerates our capital-raising objectives and supports further acquisitions as we work towards a NASDAQ mainboard listing.”
Founded in 2022, LBC Enterprises has quickly positioned itself as a differentiated provider in global gaming, offering turnkey white-label and managed service solutions to partners ranging from media firms to regional operators.
Its Lucky Bet brand boasts features like crypto and fiat onboarding, real-time reporting, modular feature deployment, and a Visa-issued crypto debit card for VIP users. With operations scaling across emerging markets, LBC enables most partners to launch within four weeks.
For Apple iSports, the acquisition offers a springboard into new verticals and geographies while aligning with its broader mission to deliver high-growth, tech-led entertainment solutions.
Ian Parke, CEO of LBC, said the agreement was a major validation of the company’s platform and growth strategy: “The proposed acquisition of our company by Apple iSports validates the global opportunity we see in regulated, tech-driven gaming. By combining LBC’s operational expertise with AiS’s capital markets presence, we’re primed to scale our white label program and accelerate entry into new markets.”
Welcome to Gambling Consulting Authority (GCA) - Your Strategic Partner in Gambling Industry Advancement
